Marketing Analyst Data Scientist

Hybrid - £350-415p/d

My client, a well known tech firm is seeking a Data Scientist to support their marketing team on a fixed term basis until February of next year. This role is offered on a hybrid basis and will require you to work in their central London office 3 days a week.

Responsibilities:

• Support Marketing and Sales teams in reaching goals by analysing customer data.
• Aid Marketing with web analytic and custom reports.
• Improve insights and reporting processes.
• Measure marketing impact on customer success and future behaviour.
• Lead data analysis projects.
• Track usage metrics and customer trends.
• Build models for audience analysis and competitive research.
• Create dashboards, reports, and presentations.
• Conduct A/B tests to enhance marketing campaigns.

Qualifications:

• Postgraduate degree (MS or PhD) in a quantitative field of study including economics, statistics, applied mathematics, data science, business, or a related discipline.
• At least 5 years professional experience developing advanced Tableau data visualizations, dashboards, and reporting.
• SQL and Python
• Experience of reporting on web analytics in Adobe or other toolsd
• Knowledge of database modelling and data warehousing principles (Snowflake preferred).
• Experience with the digital advertising industry, the mobile app economy or related field.
• Familiarity with automated data ingestion processes including APIs.
• Ability to partner effectively with data science and engineering stakeholders to meet the data needs of the business, translating business needs into analytical requirements.